Customers are welcome to explore, learn about, and purchase Apple’s most recent goods and services; get top-notch assistance from skilled Apple Specialists; and take part in free Today at Apple events that inform and inspire. Deirdre O’Brien, Apple’s senior vice president of Retail + People, stated, “We couldn’t be more delighted to build on our long history in Canada and welcome customers to the stunning Apple Pacific Centre in Vancouver, a community packed with innovation and profound culture.” “Facing the Vancouver Art Gallery and its busy public plaza, the new Apple Pacific Centre was meant to be a hub for community, a place that draws people together with the expert care and support from our wonderful team,” reads a sign outside the building. The enlarged two-level store provides a gathering place where people can unwind and enjoy the spacious plaza that serves as the city’s epicenter for artistic expression. The store’s 32-foot-tall floor to ceiling glass panels on the façade entice customers inside and persuade them to peruse the newest models of iPhones, iPads, Macs, Apple Watches, AirPods, and other products. Customers use the 45-foot grand staircase to access the second floor, which is lit naturally by glass skylights. One of the Apple Store’s tallest staircases is this one. Attendees will learn how to code, frame photos, and edit videos in free Today at Apple seminars upstairs, where there is a forum and a video wall. Today at Apple, guests interested in learning alongside family, friends, and coworkers can schedule group appointments, and there are classes teaching the fundamentals of using assistive technology and features like his VoiceOver on iPhone and iPad. His 10 native to the Pacific Northwest magnolia trees and more than 40 feet of living walls surround the façade, which is also framed by 144 different indigenous plant species. Living Walls are constructed to stay lush all year long, support bee and insect habitat, and passively reduce heat and noise from traffic. The Apple Pacific Center is run entirely by renewable energy, just as all other Apple operations.

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